ECOBULK Thinking

We believe that the current linear economy model is inefficient and unfair. Wasting our limited resources is a cost that we are accumulating and it is not sustainable.

Making the model more circular is not easy, but not impossible.

ECOBULK is a large-scale European initiative which will demonstrate that re-using, upgrading, refurbishing, and recycling composite products is possible, profitable, sustainable and appealing.

We have selected composite products in the furniture, automotive and building sectors as demonstrators to prove our new circular model. 

Image is not available
Every year Europe makes
50 Million
Tons of bulky waste
Image is not available
Image is not available
The equivalent of
8.3
million
60%
Image is not available
Wasted
40%
Image is not available
Reused, recycled…
From those 30 million
tons wasted
70%
...are minerals,
wood and
plastics
Image is not available
Image is not available
The equivalent of
3.5
million
We can
do
better
!
than this
Image is not available
Image is not available
Slider

Strategy

By shifting our pre-conceptions of design, manufacturing, logistics and customer behaviour, we can create benefits for the environment, the society and the economy, while offering business opportunities to participants along the entire value chain.

Image is not available
Image is not available
Design
Design for
Modularity
Image is not available
Image is not available
Image is not available
Image is not available
Material
Image is not available
Manufacture
Image is not available
Image is not available
Image is not available
Retailer
Image is not available
Image is not available
User
Image is not available
Waste
Collection
Image is not available
Image is not available
Image is not available
This is a traditional linear model
Image is not available
What if we change from a linear model to a circular one
Image is not available
Image is not available
Recycle
Recovery
Image is not available
Image is not available
Refurbish
Remanufacture
Image is not available
Image is not available
Repair
Upgrade
Image is not available
Interconnected
Platform
Image is not available
With the new circular model and by designing for modularity we can…
Image is not available
Ease:
Recycling & recovery
of materials
Image is not available
Implement and make:
Modular parts
Reuse components
Intermediate products
(Re)manufacture
(Re)furbish
Image is not available
Provide:
Extended life
Second life
Personalization
Repair / upgrade
Image is not available
Ease:
Customization
Upgrading
Maintaining
Doing it yourself
Image is not available
Revalorize:
Waste

Reduce:
Leakage
Create business opportunities for all
Slider

Major Shifts

From product design to end of life, we are developing and implementing actions to drive this change, focusing on:

DESIGN for modularity​

A disruptive design methodology that foresees the look and performance of products along the value chain and adopts Design for x strategies.

The methodology, supported with a Circularity Indicator and Materials Software and Database, creates products that later can transform into new ones that generate minimum waste.

DESIGN

PRODUCT (re)manufacturing

Formulating materials that allow high recycled content will require minor changes in the well-established manufacturing technologies ensuring high replicability in the industry.

Additionally, Decision System Support (DSS) and Quality Assurance Systems (QAS) implemented at all product stages will ensure the products meet maximum expectations.

PRODUCT

e-LOGISTICS

Products will be labelled and tracked through innovative systems simultaneously linked to a platform where end-users, designers, manufacturers, and other relevant participants are connected. Tracking our products’ lifecycle will be easy and the information flow transparent.

e-LOGISTICS

CIRCULAR BUSINESS models

We will shift from the rigid ownership to leasing, buy-back, sharing collaborative practices, and product as a service models. New opportunities will be open for retailers, collectors, distributors and consumers. These strategies will allow to increase the reuse and recycling of parts and materials helping us to produce more uniform recovered material flows and minimum leakage.

CIRCULAR BUSINESS

USER AND STAKEHOLDERS platform

The e-place (a web/mobile app) where end-users and all participants of the value chain engage the conversation on how to improve product design and usage. Connected with other systems, this e-place will ease the communication between the participants supported with information that was never available before.

USER AND STAKEHOLDERS

END OF LIFE management

When the products reached the EoL, and can no longer be reused or refurbished, more homogeneous waste streams will be produced as a result of the enriched value chain. Waste sorting, characterization technologies, and material conditioning technologies will enable the valorization of the waste streams converted into more uniform recovered materials which will be reintroduced into the production line.

END OF LIFE

Demos

With more than 15 demonstrators in 7 European countries, ECOBULK is one of the most ambitious initiatives in the circular economy in terms of

  • Design: design for modularity, design for disassembly/dismantling
  • Materials: fibre and particle reinforced plastic composites
  • Manufacturing technology: moulding, extrusion, hot pressing, thermobonding
  • Business models: leasing, renting, PSS, fix-it shops, etc.

The demonstration actions start in the month 24 of the project when product prototypes will be ready.  Keep connected for more…

Automotive
Furniture
Building
Platform
Materials
Manufacturing
Design-Hubs

Case studies

The case studies will involve examples from 3 different industries, each of which will have a real life demonstrator.

Auto industry

New designs and materials for Internal car parts will be demonstrated through three showcases in actual and simulated environments (as usually done in the car industry): MicroCab H2EV Model in TechnoCentre Coventry University (UK), Fiat Model in CFRiat (Italy), MAIER’s automotive OEM car model (Spain).

Construction

New materials and processes will be showcased to build small structures out of wood plastic composites, including temporary housing, decking and fencing.
Demostrators will include new service houses for the new Kymring Motorsport Center.

Furniture

New designs and concepts for office and laboratory furniture will be demonstrated at the Technical University Delft, Cranfield University and Warwickshire Town Hall.